LAS VEGAS REVIEW-JOURNAL
Written By: David Danzis
Boomer’s Sportsbook is expanding its Las Vegas presence with new sportsbooks at Four Queens hotel-casino and Binion’s Gambling Hall after receiving approval Wednesday from the Gaming Control Board.
The independent sportsbook operator, led by President and CEO Joe Asher, expects to open both Fremont Street locations on Sept. 1 ahead of the NFL season, pending final approval from the Nevada Gaming Commission this month.
The Four Queens sportsbook is being relocated and expanded as part of the project. Asher said the new location will be about 125 to 150 square feet larger and offer improved viewing and seating.
Binion’s sportsbook will remain in its current location, bringing Boomer’s brand to a property with historical ties to sports wagering. Asher said the location was one he visited when he was first learning the sports betting business before launching Brandywine Bookmaking in 2007.
“These are applications that I’m especially excited about,” Asher told the three-member panel during a public hearing.
The approvals mark the 17th and 18th Boomer’s locations approved by…..


